Wednesday, March 19, 2008

Are Sponsored Paid Posts Good For Your Blog?

By Latease Rikard

From time to time I've supplemented my blogging income by writing sponsored paid posts. Many times they don't have anything to do with what my blog is about. Basically, I've been a blog whore.

But now, my feelings have changed. I'm beginning to wonder: if the spiders crawl your site looking for keywords in an effort to discover what my blog is all about, aren't I doing myself a disservice by writing non-relevant sponsored posts?

My initial thoughts are yes.

"By reviewing or crawling your website content and metatags, search engines will find out what your web site is about. As soon as search engines consider your web site relevant to the topic or search, the easier it is to get high rankings for your keywords and key phrases." -- Keith Raymond is a Vancouver Internet Marketing and Search Engine Optimization Specialist.

Here is a reputable SEO specialist writing about the very thing I was afraid of. Paid posts that are not relevant to your blog will definitely hurt your search engine ranking, as well as the relevancy of your content.

If your blog is about SEO and blog marketing, then that's what you should blog about or write paid posts about. Not doing so could hurt your chances of receiving organic search engine traffic. Is organic traffic over rated? I don't think so.

Once the SE's crawl your site and find consistent postings, they will continue to send traffic your way, thus increasing your blog traffic and repeat visitors.

Case in point, I noticed that when I consistently write about the same things on all 3 of my blogs, I get more subscribers as well as more organic traffic. Whenever I fall off the wagon, my subscribers drop as well as my traffic.

There are so many other blogs to go to, I have to make sure I give my readers a reason to return.

Sponsored posts for me are not helping my traffic nor subscriptions. Unfortunately, I am going to have to turn down the offers from now on. As a wealthy businessman once told me, "all money ain't good money."

As a blogger and home based business owner, I've discovered the joys of making money blogging. It's fun, simple, and easy. Using Web 2.0, you can turn your business around. Want to know how?

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